Starbucks Rolls Out Beta Testing on New Polygon-Powered NFT Rewards Program

United States coffee giant Starbucks is introducing the beta variation of a brand-new benefits program that enables members to make and purchase non-fungible tokens (NFTs) minted on the Polygon (MATIC) blockchain.

In a current declaration, the world’s biggest coffeehouse chain states that it is presenting Starbucks Odyssey, a commitment program for consumers, workers, and partners of the company in the United States who registered to be consisted of in the program’s waitlist.

Members can take part in a series of interactive activities called ‘Journeys.’ As soon as finished, they get rewarded with ‘Journey Stamp’ NFTs minted on MATIC and Odyssey points that will open brand-new advantages and experiences.

As mentioned by Starbucks executive vice president and chief marketing officer Brady Maker,

“Our ingenious spirit and the desire to constantly go beyond the expectations of our consumers has actually resulted in the launch of Starbucks Odyssey.

The Starbucks Odyssey journey has actually started with the beta launch, and we are delighted to work together with our members and partners, who will assist form the Odyssey experience as we check out together.”

The Seattle-based business states it sent out the very first batch of invites this month and will continue to send out more invites to a broader group of individuals beginning January 2023.

Starbucks revealed back in September that it will introduce a blockchain-based benefits program in collaboration with Polygon.

Sometimes of composing, MATIC is altering hands for $0.93, up by 4.09% over the previous 24 hr.

Included Image: Shutterstock/Nadiia _ Semyroz/Voar CC